Smallkind is a family business owned and run by Natalie mum of two boys who are our chief product testers! After having children we became more aware of the environmental impact of an ‘average’ family of four.
As first time parents we bought ALL the stuff but quickly realised that some of the 'essentials' are unnecessary and others are just not fit for purpose. Things break before they can be passed on so they end up in landfill where they stay for longer than any of us can imagine. then there's the layers and layers of packaging everything comes in!
After we had our first son we started making changes to the way we shopped and lived. It began with reusable nappies and slowly infiltrated our whole house. It was slow because not everyone was on board at first (Daddy).
Along the way we found some fantastic eco-friendly and sustainable products that we fell in love with but we couldn't buy them all in one place and there was nowhere nearby to shop in person. I grew frustrated that I'd walk into a kids shop with my boys and couldn't find a single thing I wanted to spend my money on.
Eventually, the urge to do something about this overtook the fear of doing it so I started Smallkind for other parents out there, like us, who want to live more sustainably and appreciate design led, high quality, practical products that will last well beyond our need for them and can be passed on to other families.
Right now you can shop the whole collection on line but keep an eye on our social media pages for pop up and local events coming soon.